If you need a way to take your restaurant business to the next level but don’t know where to begin, you are likely wondering how to proceed. Although you will find a range of tactics that promise to help, they are not equal. You must find a method that offers consistent results if you want…
Have you ever wondered which form of social media engagement is most valuable? Many brands make the mistake of treating all social metrics the same. Shares, likes, follows, and comments can all blend together. This is not the right way to look at your social media data. Shares should be at the front and center…
Social media has become essential to most people both from a personal and brand standpoint. Klout is still one of the most accurate ways to measure engagement levels across a variety of social media platforms. The website itself provides a useful breakdown of your Klout score including the recent history. Also, there is other useful…
Writing effective web content follows its own science and rules. It’s a unique type of writing that is different form every other style. If you can master this style of writing, your content will be well consumed. What are the rules for writing effective web content? Effective Web Content Rules 1. Write with Mobile in…
Writing title tags can be difficult, but it is necessary for SEO purposes. If you measure the success of your SEO strategy, then this is not something new. People have been told to include the most important keyword at the beginning of the string and the company name at the end. That is an excellent…
Any business with a website has heard about backlinks, how they can help you move up in search engine results, and why they are necessary. Some companies will spend a lot of time and money to create as many backlinks as they can. According to common knowledge, this sounds like a great strategy as backlinks…
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