The best time for your brand to start using Search Engine Optimization (SEO) was ten years ago. The first-movers of SEO are now well-entrenched at the top of the search results. They receive tons of organic search traffic, creating significant revenue for their businesses. Luckily, it isn’t too late to get into the SEO game….
You set marketing goals, you followed a solid strategy, now what? Now it is time to gather data, measure and refine. It is time to find out how to see what worked and what didn’t work as well and how to adjust accordingly. Analyzing the data is so important and there is data all throughout…
It’s common for marketers to send out proposal emails to prospective clients they may wish sell products or services to. In many cases, you’ll get no response. It can be a painstaking process, wondering if someone has received your email, looked at the links you’ve sent, or is planning to follow up with you. You…
Twitter, Facebook, and other social media platforms are visited by hundreds of millions of people on a daily basis. Because of this, they are great sources for spreading your business brand and reaching new customers. While social media marketing can be a great way to market to customers, doing it effectively is a complicated process….
When was the last time you emailed the people within your social network for marketing purposes? Since the importance of email marketing for your business cannot be overstated, familiarize yourself with a few email marketing best practices. Choose the Right Platform Streak, Mailchimp, and AWeber are among the entry-level marketing platforms that give you a…
Whether you’re aware of human psychology or not, it’s one of the most powerful forces at work in any marketing campaign. Changes to your content which may initially seem insignificant, like shifting the color of a button from one shade of red to another, can actually have a drastic impact on a person’s perception. As…
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