A whopping 91% of people check their email at least once per day. With numbers like that, having a gargantuan email list has never been more impactful for the success of a website. The tricky part is convincing that 91% of people to open the emails in the first place–a money-making opportunity allowing a site…
Return on ad spend, or ROAS, is one of the most overlooked search metrics in paid search campaigns. Online advertising is all about driving sales to your business and targeting potential pass-through customers. Paid search advertising connects the money spent on a campaign to generated revenue. Since every aspect of a paid search campaign isn’t…
Would you like to increase your conversion rate and take your profitability to new heights? If so, email marketing is a useful tactic that you won’t want to ignore. When you use it properly, you will increase the lifetime value of each customer more than you likely thought possible. The idea is to create an…
If you have noticed that you are not getting the number of sales for which you had hoped, you are probably looking for ways to increase your sales so that you can boost your profitability. You have many options from which to choose, but email marketing is one of the most effective. It involves setting…
When people come to your website for the first time, most of them will navigate away without spending a dime on your products or services. The worst part is that some of them will even be interested in what you have to offer, but they will put it in the back of their minds until…
When it comes to the profitability of your business, it’s vital you do everything you can to improve your odds of success. In addition to offering great products and services, learning to craft profit-boosting sales pages is also an important part of the puzzle. Writing a compelling sales message will allow you to grab attention…
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