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You can reach more people through Facebook than you can through any other website on the internet. It’s a place with one billion daily users encompassing every hobby and interest fathomable, and living all around the world. For all of this potential, too many freelancers and entrepreneurs find themselves overwhelmed by opportunity. Just because you…
Product Lifecycle All products, brands, and service models go through a similar progression referred to as a lifecycle. While the progression is generally represented in terms of tangible goods, it is equally applicable to any thing or phenomena subject to public opinion. Humans are predictable beasts, and their tendency to grow disillusioned and cynical about…
Search engine optimization is an effective and powerful strategy for anyone who wants to grow and expand a business. When you take your time and use it properly, SEO will help you get your content to rank for related terms on the search engines, sending you a dependable supply of targeted visitors. Getting started requires…
Email marketing is one of the best ways for any business to optimize its profitability by encouraging repeat business over time, but a lot of people still overlook the powerful of this resource. If you are not yet using email marketing on a regular basis, you are losing more money than you might think. Some…
Over the past decade, social media marketing has grown from a fringe advertising strategy to a vital marketing tool for businesses of all sizes. Social networks make great marketing tools because they require a minimal financial investment and if used correctly, can quickly help a business to grow. Here are eight reasons social media marketing…
Many businesses flock over to the social media giants such as Facebook, Twitter or Instagram to promote their products and services. However, one often-overlooked platform that holds such a big potential for business growth is Pinterest. The Pinterest system involves the creation of profiles, boards and pins that can be re-pinned and shared by others…
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