Your potential customers are not likely to buy from you when they visit your website for the first time, and keeping this fact in mind is vital to your success. Without first building trust, you will have a hard time getting people to hand their money over to you. But you can overcome that problem…
LinkedIn is one of the most popular social networking sites, providing a platform for businesses and professionals looking for new opportunities. Companies, recruiters and employers use LinkedIn to find potential employees or business partners. However, with millions of LinkedIn users all around the world, competition for the top opportunities is extremely high. Creating an eye-catching…
If you are like other professionals, you are always searching for new ways to enhance your profitability and effectiveness. You can use many tactics to arrive at your desired outcome, but few are as effective as harnessing the power of sales copy. When you take the time to craft it correctly, a compelling sales letter…
Starting a new business involves a lot of planning and details. In today’s online world, when it comes to marketing, if you don’t have a website, you’re a second-class business in your market niche. You definitely need a website. Sure, you can rely on Facebook for your online presence, but you lose a lot of…
There are articles everywhere telling you that the average Internet user will only give their attention to a search result listing or article/post title for one to three seconds before making a decision. In that very short time period, you will either get that click and business or lose them, perhaps, forever. You’re likely familiar…
Writing effective web headlines follows its own science and formula. In order to be effective and satisfy your user, you need to adhere to the norms. Web headlines are one instance where being unique and different is not a good thing. Instead, to write an effective web headline, you need to follow the rules. Effective…
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