“Content marketing” has become such a buzz-phrase that it might have businesses confused about where to start. There are various ways to apply content in your marketing plan, and when you consider social media, the implications of material on your current messaging, and other means by which a business reaches an audience, it can seem…
If you are looking at YouTube SEO then you are probably interested in driving more traffic to your channel. Suffice it to say that this is a job that needs to be done and just leaving it up to Google isn’t the best plan of action. You want to make sure that your content has…
It’s easier to reach the trending section of Instagram’s app than it is on any other social media platform. That is because, on Instagram, every hashtag has its own “top nine” of trending posts that appear at the top of the content feed. When you reach the trending zone for a hashtag, more people see…
Compelling content isn’t easy to just whip up. There is no secret recipe or content bank to visit. It comes from emotion, a real, gut-touching inspiration that connects people to the words they read. All decisions are based on how people feel, especially purchasing decisions. Examine content that hasn’t been converting, and it probably lacks…
WordPress is a powerful platform with more than 75 million websites, many very large and sites you may visit often. You usually have no idea it is a WordPress site, as have evolved well past the old “blog” format. However, a WordPress site isn’t for every business. Before you can compare your options for a business…
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