The best abstracts all follow a specific formula. And it’s this formula that leads to a higher number of readers, which results in a higher number of citations. Often, the number of citations a paper receives determines the author’s status as an expert in his or her field. What is the formula for an ideal abstract?…
There’s more to knowing your SEO ranking than consulting the search engines. Although many companies list SEO success as one of their top priorities, many companies don’t know that your ranking isn’t the only or even the best way to ensure SEO. The hyper-focus on search engine ranking ignores the pages that, through technical problems,…
If you’re unfamiliar with YouTube’s search algorithm, you may struggle to get views on your YouTube channel’s videos. Pay attention to the following tips to learn how to rank highly on YouTube and how to generate views, subscribers, and traffic for your videos. Use Your Competitor’s Video Titles as Tags If you put this strategy…
If you are a business owner, you cannot afford to ignore the internet, but just slapping up a website and creating a Facebook page is not enough. If you want to be successful in the offline world, you need to pay close attention to your online presence. Keeping your online presence fresh and up to…
You know what a meta description is, right? It’s that line or two of text, describing a web page, that appears below the title and URL of a site in search engine results. And it’s important. When you’re creating content marketing, it might not seem that important. You’re wrapped up in putting a catchy title on…
If you look up the term “search intent” on your favorite search engine, you will likely see a list of results on the first two or three search engine results pages (SERPs). Headlines will claim search intent is the future of SEO, the secret to attracting the right traffic, and the ticket to more engagement,…
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