Social media marketing is undoubtedly a critical thing to be involved in for most brands. Most businesses will focus on some of the more well-known platforms. Therefore, this article explores some of the winning strategies to find success with Facebook marketing. 1. Ensure you have a brand page It may seem basic to discuss building…
SEO is vital for the success of any business and it can be difficult to find your rhythm. Learning the complexities of SEO and what works for each individual business can take a little time. Unfortunately, time is not something most startups have to spare. Significant amounts of money and effort have already been invested…
How can you get the most out of your Google Shopping Product Listing Ads (PLAs) without spending too much? The short answer is: By using search intelligence. But what is search intelligence? How does it work and why will it increase your sales? PLAs are dominating the digital market, and they have taken over the…
Customer acquisition is an ongoing challenge for many business owners. Whether you are trying to build a successful online e-commerce business or you want more local customers for your brick-and-mortar store, attracting new customers can feel like a never-ending battle. One way to improve your customer acquisition efforts is to develop a multi-pronged approach to…
Face it: marketing is an essential part of every business. Whether you have a brick-and-mortar chain or a small service website, there is no business without marketing. Marketing allows consumers to find your business and spread the word to other potential customers. Marketing takes many forms, especially today, and includes content marketing, social media marketing,…
Facebook marketing offers a fantastic return on investment if you know what you’re doing. The problem is that many people don’t. Just when they start to figure things out, then new algorithms are released, or some other significant changes turn things upside down. Facebook marketing is set up to be user-friendly, but there are so…
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