Link building is an important part of SEO. Without authoritative links pointing at your site, your optimization efforts are nil. Search engines specifically look for these links and consider them in their advanced algorithms when determining SERPs. The thing is that it can be difficult to earn the type of powerful links that really benefit…
Business owners planning to upgrade their company’s brand design should not overlook the importance of local SEO in their re-design efforts. Understanding how local search engine optimization influences any design tweaks is crucial for brand builders who don’t want to do more harm than good with a website re-design. If you are a business owner…
If you’re selling a product on Amazon, you need to understand their algorithms and their platform. The biggest mistake most people make starting out with Amazon is this. They hear SEO and they automatically think of Google. SEO is different on Amazon because it is a transactional platform. Every query is related to a product…
According to June 2018 data from Statista Research, Instagram now has over one billion monthly active users (statista.com/chart/9157/instagram-monthly-active-users). Yes, you read that number correctly. One billion global users log into Instagram to share visual images and videos. If your brand isn’t utilizing Instagram for consumer outreach, you could be missing out on a goldmine of…
Pinterest presents an excellent opportunity to drive traffic to your website, product, or service, but only if you know how to take full advantage of all that the platform has to offer. By taking the time to familiarize yourself with all of the tools and techniques available, it is possible to gain an edge that…
Quora is one of the most under-estimated content marketing opportunities available to today’s brand builders. Sure you can find all sorts of intriguing answers on this powerful question-and-answer site, but did you know you could use Quora to turbocharge your customer acquisition efforts and SEO (search engine optimization) too? If you want to increase the…
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