If you own or manage a business, you are likely searching for ways to stand out from the competition so that you can improve your profitability. Doing so might seem difficult, but you can simplify the process by keeping a solid plan at the front of your mind. Many people overlook the importance of rising…
If you would like to get the most from your email list but are not sure how to get started, you are likely wondering where you can turn for answers. Of all the things that you can try, social media marketing is one of the best and will take you far. You will reduce your…
When people come to your website for the first time, most of them will navigate away without spending a dime on your products or services. The worst part is that some of them will even be interested in what you have to offer, but they will put it in the back of their minds until…
If you create content for marketing, maybe you’ve run into this not-uncommon scenario. A piece that covers the same subject as previous content delivered on the same platform at the same time, to the same audience, bombs compared to similar material. Despite mirroring previously successful stuff, you don’t get anywhere near the comments, likes, or…
Facebook can be a great resource for your business. It’s a place to grab the attention of your current and future customers alike. However many business owners are not sure of how to get the most out of this big opportunity. Above all else, social media provides you with the chance to craft a narrative…
When you own a small business, you are either growing or standing still. Growth is the name of the game in the small business community, but finding those growth opportunities is easier said than done. If your initial growth spurt has stalled out, it is time to ramp up your efforts. There are proven strategies…
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