The key to any successful search engine optimization or marketing campaign is posting thought-provoking and engaging content that your audience is interested in. However, oftentimes businesses become so preoccupied with creating a large amount of content that the quality of the content can suffer. As a result, research shows that most readers only get through…
Are you a small business owner who uses web and social media content to promote your business? Do you want to improve your social media, email, or article writing skills? In a world of information overload, simplifying your message may be the best advice for improving your online communication. That’s right, to be seen and…
There are so many online platforms these days that it borderlines on ridiculous. Video sites, blogs, social media, an endless number of websites–it seems almost impossible to create something successful amongst the competition. But it’s not impossible. It just takes the right approach. Concept Whether you have a blog or Instagram account, you need to…
Writing content for the web is unique. The audience has slightly different needs than the audience who has time to sit and read a magazine. Here are five things you should know when writing for the web. 1. People like lists Lists are fun no matter what you’re discussing. You can write numbered lists, bulleted…
As the amount of web content exponentially increases, how can you ensure your web content gets noticed? There are general rules for creating web content that most people follow. But only following these tried and true rules leads to a large portion of web content that all looks the same. How can you make your…
Writing effective web headlines follows its own science and formula. In order to be effective and satisfy your user, you need to adhere to the norms. Web headlines are one instance where being unique and different is not a good thing. Instead, to write an effective web headline, you need to follow the rules. Effective…
Send this to a friend