Competition in the business world is fierce and if you don’t stand out from the crowd it will undoubtedly crush you. It can be difficult to differentiate your brand from all the others in the same industry, but it is imperative to the life of your business. Standing out is more than just recognition. It…
LinkedIn is one of the most popular social networking sites, providing a platform for businesses and professionals looking for new opportunities. Companies, recruiters and employers use LinkedIn to find potential employees or business partners. However, with millions of LinkedIn users all around the world, competition for the top opportunities is extremely high. Creating an eye-catching…
Freelancing covers a lot of ground when it comes to the products and services of the business. You can be a freelancer and sell items online, but more frequently you’re probably selling services. You could be a writer, computer programmer, IT expert, software engineer, marketer, sales professional, office management person, virtual assistant, etc. The common…
Matt Cutts is often misquoted as saying guest posting is dead, but the title was catchy enough that it stuck. Guest posting isn’t dead, but spam posting is. The Google Panda Update made sure of that. Genuine guest posting is still a valuable tool that can be used for exposure, backlinking and traffic. The key…
When hiring a marketing professional, employers are usually looking for someone with a bachelor’s or master’s degree in marketing. Companies often think that these are the only people equipped with the right knowledge to succeed in their marketing department. However, there are a plethora of other qualified candidates who have degrees in public relations. Here…
Many people have fantasized about finding riches by striking oil in their backyards or stumbling across a diamond as they stroll through exotic rock formations. Those situations are not likely to occur, but you can find at least modest riches in your own home if you take the time to look. Almost everyone has some…
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