Marketing strategies have a lot of flexibility on the Instagram platform. This is because videos can be uploaded from a mobile device or from files on your computer, making it simple to post new content. Videos on Instagram can be anywhere from three to sixty seconds long, which should be plenty of time to convey…
We live in an internet age and our shift from print to digital has changed how we conduct business. Companies have found new mediums to build their brand and grow their audience. They can now reach customers across the world with nothing more than a click of a button. Any marketer must know how to…
What if you didn’t have to cold call busy influencers to solicit their help? Instead, you could make content that naturally appeals to the interests of the influencer demographic. When you become a trusted voice in an influencer’s media feed, access to their attention becomes trivial. They will happily pay attention to you through your…
YouTube is a platform with a massive reach, so the marketing potential is incredible. It’s no wonder that about a hundred hours of video are uploaded to YouTube every single minute. Unfortunately, many of these videos will never be seen because they are not optimized with thumbnails that grab attention and spark curiosity. A thumbnail…
A lot of business owners make the mistake of writing sales letters without taking the time to understand the process or the psychology of their prospects. This oversight is harmful and is enough to cause any business to fail. If you want to get the most from each prospect, you need to learn how to…
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